Woman celebrating birthday with Sugarwish gifts

Let them choose their favorites.

Instantly send sweet birthday gifts they'll love.

Celebrate clients, employees, & friends birthdays instantly by email or text
Customize every gift (with no minimums)
Gifts start at just $27 with free U.S. shipping included

Send a Sugarwish

4.9 out of 5 stars, 4,277 Google Reviews

A Birthday Gift They'll Love

How it Works

You Send

Choose a gift size and custom card.
They Pick

They choose from dozens of options to get exactly what they want.
We Ship

We box up their choices in our signature awning box and deliver directly to their door.

Smart Recommendations

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"Gifts that deliver a premium experience – without overspending."
"It's the Personalized Care Package of our Dreams"
"If you wish your employees knew how much you appreciate them, [this] sweet treat... will do the trick."

Woman making a heart shape with her hands at a birthday celebration with Sugarwish treats

"The Sugarwish site was easy to use and it was amazing to be able to send her a gift that she received via text message on her birthday and have the fun of selecting the items she wanted."

David Moore

"Awesome gift idea. I got one for my birthday and loved being able to choose my own items...in the most adorable way."

Wanda Gattison

"Fantastic experience from start to finish! I was gifted a Sugarwish several years ago and thought it was such a great idea that it's now my go to for thank you, birthdays and congratulations gifts."

Jillian Laufano

Send a Birthday Gift

Best online birthday gifts

No stress. No guesswork. Just the perfect birthday surprise – every single time.

Always comes with a card

Choose from our designer-curated Birthday Card collection, or upload your own.

They pick their favorites

From candy to candles (and everything in between), it's their perfect gift because they hand-select every choice.

Send now or schedule for later

Never forget a birthday again! Send a Sugarwish instantly, or schedule it ahead of time to arrive on their big day.

Super easy to send

Deliver instantly by text or email – no mailing address needed. And we'll cover the shipping costs, too!

Create Your Free Account

Employee, colleague, and client birthday gifts solved! Create a free Sugarwish account & upload your gift list all at once.

Get Started

Sugarwish Founders

A Note from Us

When we started Sugarwish, we set out to improve the way people gift. We wanted to create something that delighted both the buyer and the receiver. Soon, delighting our customers became an obsession. It is now the ultimate goal behind every decision we make and everything we do! While we thought we were creating a gifting company, we ended up in the Happiness business (and we couldn't be happier about it!).

We hope you'll enjoy delivering happiness through Sugarwish as much as we LOVE making it possible.

Elisabeth & Leslie

Elisabeth and Leslie, Sugarwish founders